this way to fabulous, inc

fabulous

welcome to 

chicagoland based, serving entrepreneurs worldwide.

full-service creative agency for small to medium sized businesses looking for brand clarity, strategy + execution

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squadgoals

TO YOUR HYPE SQUAD

SAY HELLO

ceo + CREATIVE DIRECTOR • photographer • coach

My superpower is listening into client dreams and being able to actually visualize their end result from a more birds eye view. It's a humbling position to be able to offer an efficient and well rounded approach to tackling their obstacles and growing their future, all under one roof.

Jessi Cabanin

MORE ABOUT JESSI

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Mr. Potato Head was the first toy to be advertised on TV.


What is the most random fact that you know?

Breanna!! Haha but really, Asana + her are what keep me on track!

HOW DO YOU KEEP TRACK OF YOUR TO-DOS?

Getting to witness the transformation of confidence in the women in front of my camera.

What is your favorite thing about your career?

Beer. Is that a food?

Good Girls

What is your favorite TV show you like to binge?

Who Run the World (GIRLS)
or No Diggity

What is your go-to karaoke song?

Week long cruise to Alaska!

What is one of the items on your bucket list?

Instagram

What is your favorite social media platform?

Vanilla Sweet Cream Nitro Cold Brew

What is your go-to coffee order?

The Proposal

FAVORITE ROM-COM

Jessi Cabanin is a millennial business owner, boy mom, and creative genius helping women bring their business dreams to life with kick ass photography, design + marketing strategy. After building numerous creative brands from the ground up, she is incredibly focused on using her past experiences to help women growing their dreams today.

More about Jessi

If you could only eat one food for the rest of your life, what would it be?

Breanna Bortner

My superpower is helping people breakdown really big, daunting projects into actionable and achievable steps that feel approachable for business owners. I love helping people achieve each of the little milestones that lead to the accomplishing the end goal.

ONLINE BUSINESS MANAGER • SYSTEMS EXPERT

More About Bre

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The state fish of Hawaii is the humuhumunukunukuapuaʻa

What is the most random fact that you know?

Lists in Asana (project management tool) and physical lists on my whiteboard

HOW DO YOU KEEP TRACK OF YOUR TO-DOS?

Seeing women step into their power without being bothered with the back-end of their biz

What is your favorite thing about your career?

Mac and Cheese

Stranger Things

What is your favorite TV show you like to binge?

A Thousand Miles - Vanessa Carlton (and no, not because of White Chicks)

What is your go-to karaoke song?

Play hooky and go to an amusement park on a random day

What is one of the items on your bucket list?

TikTok

What is your favorite social media platform?

Iced Brown Sugar Oatmilk Shaken Espresso

What is your go-to coffee order?

How to Lose a Guy in 10 Days

FAVORITE ROM-COM

Breanna Bortner is an Online Business Manager that supports high-achieving women create sustainable and scalable processes within their business. As an OBM focused on project management, marketing, & systems, she manages the back-end of six-figure businesses so that the owners can spend more time in their zone of genius. 

More about Bre

If you could only eat one food for the rest of your life, what would it be?

My superpower is having an eye for detail. I can probably tell you exactly what font and point size are used on your documents. Possibly the exact Pantone color too! I'm also skilled at breaking big things (like SEO) down into manageable pieces, and help you take things one step at a time.

CHIEF DETAILS OFFICER • SEO EXPERT

Jessika Feltz

More About Jessika

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I know tons of random facts, but probably some of my favorite are the creative ways that people have invented scientific measuring equipment.

What is the most random fact that you know?

Copious notes in my notebook

HOW DO YOU KEEP TRACK OF YOUR TO-DOS?

That I get to use both sides of my brain.

What is your favorite thing about your career?

Sushi

Star Trek or CSI

What is your favorite TV show you like to binge?

Probably something by Lady Gaga

What is your go-to karaoke song?

Go to italy and eat all the food

What is one of the items on your bucket list?

TikTok

What is your favorite social media platform?

Iced Shaken Espresso

What is your go-to coffee order?

Legally Blonde

FAVORITE ROM-COM

Jessika has an interestingly broad background which includes an engineering degree, 15 years as a photographer, and owning a super successful high-end print shop. She is obsessed with the details of how things work, and has a passion for efficiency! She is extremely versatile and has the ability to learn new skills crazy quickly.

More about Jessika

If you could only eat one food for the rest of your life, what would it be?

My superpower is being able to write in each client's brand voice and speaking to their ideal clients. I love hearing "OMG this is perfect it sounds just like me!" I also can select the perfect emoji if needed.

COPYWRITER • BRAND VOICE STRATEGIST

Samantha Campen

More About Sam

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Babies are born without kneecaps and get them around age 2

What is the most random fact that you know?

A good ol' paper planner, baby! Lists lists lists!

HOW DO YOU KEEP TRACK OF YOUR TO-DOS?

I get to amplify small businesses with words

What is your favorite thing about your career?

potatoes in any form

The Good Place 

What is your favorite TV show you like to binge?

Shot Through The Heart

What is your go-to karaoke song?

To go way up North and see the aurora borealis

What is one of the items on your bucket list?

FB or IG

What is your favorite social media platform?

I don't drink coffee. I KNOW RIGHT?!

What is your go-to coffee order?

Only You (oldie but goodie)

FAVORITE ROM-COM

Sam is a sassy copywriter who loves nothing more than to amplify other female-owned small businesses. She delves into brand voice to make sure each business stands out amongst the rest of the internet.

More about Sam

If you could only eat one food for the rest of your life, what would it be?

chief financial strategist

My superpower is being able to look at a situation, understand it, and identify ways to improve it - a problem solver without being told that there is even a problem. Using this superpower to help others manage their money, costs, and financial strategy makes me feel all the feels! 

Jess Feinberg

MORE ABOUT jess

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The high-five originated in 1977 by Dusty Baker. 

What is the most random fact that you know?

A google-sheet of prioritized items, with easy and hard assignments that I fit into my day like Tetris.

HOW DO YOU KEEP TRACK OF YOUR TO-DOS?

Working with different people and collaborating together to make something new and really cool.

What is your favorite thing about your career?

Cheese. Any and all cheese.

The Affair

What is your favorite TV show you like to binge?

Baby Got Back

What is your go-to karaoke song?

To go to Antarctica!

What is one of the items on your bucket list?

Instagram

What is your favorite social media platform?

I don't drink coffee - so I go for a Starbucks Grande Passion Tea Lemonade!

What is your go-to coffee order?

My Best Friend's Wedding or While You Were Sleeping

FAVORITE ROM-COM

Jess is a self-declared number wizard and critical thinker. She has spent the last 15 years in the corporate world doing things in analytics, project management, operations, product development. Jess is passionate about helping others and finding ways to make their business more profitable through strategy, money management, and creative solutions.

More about Jess

If you could only eat one food for the rest of your life, what would it be?