I'm your one-stop visual content specialist, helping you grow your biz with kick-ass photos, design and business marketing strategy.


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Let's take you from zero to hero 

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You don't need just another photo of you on your laptop. You need a photo showcasing your personality, your preferred surroundings, your story. You deserve visual content that is uniquely YOU!

Utilize my free discovery "brain dump" call where we will talk things out and really pinpoint the details needed to tell your story and attract your target clients. 

Below, you will find my menu of services. As you will see, each piece works hand in hand with the next. I’ve completely redeveloped the storytelling philosophy that I’ve used for years to photograph and design spectacular albums for my wedding clients into telling the story of YOU! 

ain't nobody got time for that.

I don't waste my time
(or yours) creating things just for the hell of it.


Say goodbye to Imposter Syndrome

Say hello to the power of visual content

Say goodbye to being constantly overwhelmed

Say hello to the confidence to run your business

Together we can:

Don’t let fear hold you back. You deserve amazing photos and design for your business! You and your business are worth it!

What if this creative process fundamentally transforms your business?

But girl, what if you SUCCEED?

I know it’s scary… what if you fail?

It’s time for you to take the next steps to grow your business.  Have you been putting it off?

I love love love Jessi and This Way To Fabulous. Personally, her magnetic attitude is contagious and she will instantly become your friend. I highly recommend Jessi!

From my professional experiences, she’s a true thought partner, a visionary, and is just oh so fabulous (no pun intended). 

branding photography

shelter inc


What others are saying...

Branding Photography experience starts at $899

I’ve created packages that allow you to get exactly what you need at whatever phase of business you are in.

We will begin with a pre-shoot questionnaire that allows me to prepare for your session and bring out your true personality.

Our time together will be loud, fun, comfortable, creative, and flat out amazing. I promise.

You'll walk away with expertly hand-edited images, with usage rights and an online viewing & downloading gallery. 

No wasting time "picking" your top images around here. YAS GIRL. You get the FULL gallery.

Okay, okay.
Tell me more!

Because I photograph with marketing design in mind, these images can be used to create content, communicate your values, refresh your website, and rocket your social media presence to new heights! I know you will want to use them EVERYWHERE!

Wait. Are you nervous?! GOOD! It’s okay to be nervous! It's just proof that you are fully invested in the next chapter. This is a big step forward, but you deserve this!

You are one-of-a-kind babe, and that's a GOOD thing! Now let’s put it to work!

Are you: Laid back and dreamy? Sharply focused on your product? Love to dance? Your clients want to know you, and a branding photography session with me will bring out the best of you!

First impressions are everything. You ARE your brand, so let’s show ‘em who you are and never let ‘em forget!

Branding Photography

adventure one

strategy coaching

What others are saying...

She will be my go-to content strategist for ever and ever (until she retires, but I hope she never retires because I need her and love her too much). This Way to Fabulous truly is FABULOUS!

I LOVE Jessi!! My digital marketing guru! She's so knowledgeable about social media strategies and website/branding, and she's clearly passionate about what she does.

Mccarrel photography


Content Strategy Coaching

strategy coaching starts at $125

Standard coaching calls with me are 45 minutes long, scheduled at your convenience, right on this site!

You’ll get an experienced ear to reassure you while gently pushing you to dive deep inside for solutions. 

Together we will remove roadblocks and bottlenecks, bounce ideas, and create a plan for reaching and then SMASHING your goals!

Not sure what to do with all of that awesome content we created in your Branding Photography session? This is the perfect way to build a strategy!

So how does it work?

As I started to build my business and expanded my knowledge, I knew that it was time for me to be a business bestie to other women. I can help you through the tough times. I can help you get back on track when you just don’t know which way to go. I can help you achieve the business dreams that you’ve only just begun to dream.

Do you need someone to talk to? Someone who really gets it? Someone to tell you that you really aren’t crazy?

In this thing called #smallbizlife, I’ve experienced my fair share of moments when I needed a business bestie to guide me through the tough times. Imposter syndrome was always knocking on my door. But I was fortunate. Those business besties were there for me!

adventure two

custom website DESIGN

She knows that she could keep the information to herself so that I would have to hire her to continue doing stuff for me but that's the thing about Jessi she really wants you to succeed and wants you to know how to do allllll of the things in your business. 

Not only has she designed my site but she has literally held my hand while teaching me to learn the full backend of how to do everything myself. 

stefanie o'donnell photography


what others are saying...

branding experience starts at $999 • website experiences RANGE FROM $2999 to $8999

Everything I do for you builds up to this moment: the execution of your dreams.

Clients most often choose to create new branding alongside a new website, and while many clients choose the full project scope, there is no pressure into doing everything. You choose exactly what you need at this phase in your business.

Custom website builds include a Pre-Website Build Strategy Call. This creative conversation helps gather details and dreams and turn them into visual content consistent with your brand and vision.

Along with the delivery of design content, you will come away from this process with the confidence to use the content correctly across all platforms.

So, what's next?

And once I’ve done the work, I won’t leave you hanging. I strongly believe that you deserve the tools to be successful on your own, and I will help you gain the knowledge and confidence to use the industry’s best apps and programs! 

Is this overwhelming? YES! But I’m here to help you get this monster under control!

Whether your branding needs a little sprucing up or you’re ready for the whole shebang, you’ve come to the right place! My modern and approachable designs will help you create a consistent brand that shows the world just how awesome you are while attracting all the right clients!

You have the idea. You’ve created a draft of copy and you’re laying out a plan. Let's get it DONE!

Branding + Website Design

marketing design is available hourly & quarterly

adventure three

Build a Successful Marketing Plan!

free course

The Key to Content Marketing Consistency!

free download

Boost Your Marketing Effort Conversion!


Catch the replays of some recent topics we're working through!

an exclusive community for bad-ass female business owners


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Want a taste of what it's like to have a biz bestie?

I've spent more than 10 years building numerous creative brands from the ground up, and I'm incredibly passionate about using my own experiences of wins and losses to pay it forward to women growing their dreams today.

After 4 years of playing collegiate volleyball and earning my bachelors degree in Graphic Design, I left Connecticut confident that I never wanted to work in a firm setting. I followed that dream and started my very first company less than a year after graduation. After booking more than 90 clients my first year, my serial entrepreneurship life began.

I'm a millennial business owner, boy mom, and creative genius helping women bring their business dreams to life with kick ass photography, design + marketing strategy.

A self-proclaimed "Visual Content Strategist" because truly, I can help you handle so many aspects of your business content.

Hi, I'm Jessi!

Complimentary Discovery Call, to the rescue!

If you answered yes, you're in good company with about 90% of other business owners. It's okay and totally normal.

Am I right?

You're feeling totally overwhelmed...

When it comes to custom gear, Jess brings that HEAT! She helps elevate your designs and delivers high quality products. From small accessories to full clothing fits we are always beyond satisfied with our orders. Her talent has help our business grow and our brand now ships all over the US.

Jessi makes you level up! From your brand, business, and ideas Jessi brings out your A game. She is creative, hard working, and really understands her clients. Our photo shoots are well thought out, planned and executed better then I could ever imagine! She is a business owners secret weapon, I couldn’t imagine not having her on our team. 

powherhouse fitness studio


photography | merchandise



What started as a meeting to get to know her and see if we were a good fit ended three hours later after great conversation and feeling so inspired. We completely hit it off and it felt like she just got me and understood what I needed in my business. I hired her that day and haven't looked back. She completely rebranded my business and designed my website for me. When I received my final branding I literally cried because it captures me and my business so perfectly. I will continue to work with her in 2022 and can't wait to see what magic we can create together! 

Jessi is honestly the best decision I made for my business this year. She is an incredible entrepreneur with so much business knowledge that she has added so much value to my business. I can't begin to thank her for giving me some time back with my family!

stefanie o'donnell photography


branding | website | marketing

Jessi designed my logo, orchestrated a photo shoot for website and social media content, and then built me the most powerful and beautiful website I’ve ever seen. I honestly cannot say enough good things about her - to all of the small business owners out there, let Jessi do it right, she’s worth her weight in pure gold.

Jessi is nothing short of magic. She is able to take - all of my abstract business ideas, scribbled notes, late emails and early text messages- and transform them into everything that I ever wanted to market my business.

liwmi fitness


branding | website | marketing

I hired her for a set amount of work hours, and she was great at keeping track of her hours. From initial intake questionnaire, strategy face time sessions, crash course in Canva, vision boards, and multiple rounds of editing to evoke my brand identity, Jessi was always patient and supportive. She always reassured me that this is all part of the process in bringing my vision to life. I highly recommend Jessi and her suite of branding services. You can rest assured that she will be just as passionate and invested in your creative projects as you are! Jessi is incredibly talented, personable, and able to execute any creative project! 

I hired Jessi to help create my brand identity, and my business logo. Throughout the duration of our work together, she was always so encouraging and positive, her energy is contagious and exactly what you need to help jump start a creative project!

Aesthetic Ai


branding | marketing

I love love love Jessi and This Way To Fabulous. Personally, her magnetic attitude is contagious and she will instantly become your friend. I highly recommend Jessi!

From my professional experiences, she’s a true thought partner, a visionary, and is just oh so fabulous (no pun intended). 

shelter inc


branding photography

client raves

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